Rochester Floral Design Center

870 Long Pond Road, Rochester, NY 14612

Phone: (585) 225-3640

Canandaigua Floral Design Center

100 S Main St., Canandaigua, NY 14424

Phone: (585) 394-2542

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Welcome To The Rockcastle Florist Blog

Rochester, NY Florist   |   Canandaigua, NY Flower Shop

Rockcastle Florist is a family owned & operated floral design firm. The owners, Keith and Wendy Rockcastle, are lifelong residents of Rochester. Both have family ties to the Canandaigua community as well. The Rockcastle’s love their customers. That is why every flower arrangement they create is backed by a 100% customer satisfaction guarantee. If you don’t absolutely love the arrangement we create for you, just contact one of our floral design centers. We will replace that arrangement with one of equal or greater value. Absolutely free of charge. People send flowers to celebrate life’s special occasions. In fact, flowers are one of the most popular occasion themed gifts. If you have one of life’s special moments coming up, we hope that you will choose Rockcastle Florist to help make that celebration one to be remembered. We employ an expert team of floral designers. They have years of experience and create luxurious, upscale floral designs. When you stop by one of floral design centers, we guarantee that a friendly, creative, highly skilled team member will be there to greet you. They will will make every effort to exceed your expectations.

Rockcastle Florist is your Finger Lakes flower and wedding specialist. The award winning wedding team at Rockcastle Florist creates gorgeous wedding flowers. Our custom designed bridal bouquets are simply stunning. The Rockcastle Florist wedding team has handled floral design for some of the most prestigious weddings that have been held in the Finger Lakes area. We have been in business since 1951. We have years of experience and have designed wedding flower packages for most of the top wedding venues in the Finger Lakes. When you come in for your Free Wedding Consultation, our wedding staff will listen to your vision for the wedding flower package of your dreams. We will take that vision and turn it into a reality.

We buy many of the flowers we sell direct from domestic and international flower farms. That ensures that our customers are getting the finest, freshest, highest quality flowers available. Buying direct offers huge advantages. There are cost savings when we avoid the middleman. Those savings can be passed along to our customers. Equally as important, we are able to reduce the time between when the flowers are cut at the farm and when they arrive in our flower shop. Fresher flowers equals longer vase life. Longer vase life means you get to enjoy your fresh flower arrangement a few days longer.

 

 

Most Recent Posts

A Heartfelt Rose Bouquet For Valentine’s Day

Valentine's Day is just days away on Thursday, February 14th. Now is the time to order your sweetheart those Valentine's Day roses that express your heartfelt affection and love. Our Rochester flower shop offers these Valentine's Day rose bouquets for your consideration: One Dozen Red Roses Vased Red roses are displayed in a classic glass vase from our flower partner in Ecuador. It's a simple, yet sophisticated, floral display and offers your love to that special someone. Love and Devotion - Long-Stemmed Red Roses A glass vase holds two-dozen Ecuadorian roses along with greenery in a glass vase. Love's Divine Bouquet - Long-Stemmed Roses Standing nearly two feet tall, this beautiful floral display for Valentine's Day offers red and white roses accented with Queen Anne's Lace. The glass vase is wrapped with a festive red ribbon. Dance with Me Bouquet with Red Roses This Valentine's Day bouquet offers pink carnations and red Ecuadorian roses along with seasonal greenery in a red glass vase wrapped with a pink ribbon. Cuddle Me Rose Duo This Valentine's Day, we have [...]

Deliver Your Love Before Valentine’s Day

Valentine's Day lands on a Thursday this year and our order slots are filling up. We'd like to recommend that you consider ordering for Valentine's Day now and having these gifts delivered a day or so ahead of Valentine's Day. It will surprise your sweetheart and give them an extended holiday of love to enjoy for many more days. Not sure what to get for Valentine's Day from our Rochester flower shop? Here are some more unique gift ideas from our Valentine's Day collection: Island Girl Add color and a tropical feel to your expression of love with this stunning floral design. It includes Birds of paradise, hydrangea, and live succulents Purple Rhapsody Show a regal sense of love for your significant other with this gorgeous floral display that contains lavender roses, red carnations, and purple mini carnations arranged in an amethyst glass vase. Spring Fever Welcome spring as part of your Valentine's Day gift with this bold and cheerful floral bouquet. There are spring flowers like tulips and iris along with yellow roses and [...]

Valentine’s Day Flowers are Top Gift

The most popular gift all over the world continues to be flowers for special occasions, especially Valentine's Day. Flowers make a lasting impression and offer a wonderful way to express your feelings for someone else. We've been working hard to ensure we have enough flowers available for bouquets and flower arrangements as well as bulk purchases and custom floral designs for Valentine's Day. This week, we are sharing some more beautiful floral designs from our Rochester flower shop. These flower arrangements incorporate our fresh flowers, greenery, and accents as well as showcase the unique containers and vases we offer from our Valentine's Day collection: New Sensations This is an upscale, best-selling floral design that offers a beautiful array of floral varieties and colors. It arrives in a leaf-lined cylinder vase. Spring Fever It's nearly time to welcome spring so we are offering this special preview flower arrangement to remind you that winter is nearly over. It offers a mix of available spring flowers like tulips and iris along with yellow roses and fuschia gerbera daisies [...]

It’s Time to Start Thinking About Gifts For Your Valentine!

At our Rochester flower shop, we've been thinking about Valentine's Day since the calendar changed to 2019. From ordering enough of favorite Valentine's Day flowers like long-stemmed roses to updating our online shopping site with a new Valentine's Day collection, we're ready to help you make this a magical day of love for your Valentine. To get you in the mood to order early for Valentine's Day early this year, check out some of these highlights of our new gift collection: Decadent Romance Set We offer many types of Valentine's Day gift packages because they are convenient and high value. This particular romantic gift set includes two dozen red roses and a stuffed teddy bear. Love's Divine Bouquet - Long Stemmed Roses Standing nearly two feet tall, this stunning Valentine's Day floral display includes red and white roses as well as Queen Anne's Lace. Love Medley Bouquet with Red Roses This red rose bouquet offers a beautiful way to show your love this Valentine's Day. Country Sweetheart Bouquet Your sweetheart may be charmed by this country-style bouquet that [...]

Practice Random Acts of Kindness with the Gift of Flowers

As the year starts and you intend to do more for others and be more thoughtful, why not send some "just because" flowers to those you know who might need to be cheered up. We offer an incredible collection of best-selling flower arrangements and bouquets that bring the smiles and don't break the bank. Check out these beautiful floral gifts available from our Rochester flower shop and our website for local and national delivery: Highland Park Sunset This floral design includes hot pink roses, green cymbidium blooms, orange mini roses, and succulent cuts arranged in a leaf-lined glass cylinder. Excellent Day In Rochester This flower arrangement offers lilies and roses as well as other available seasonal flowers and greenery. Beautiful in Blue In this flower arrangement, you or your recipient will enjoy a wide range of flower varieties and blue hues along with white flowers and greenery. Picnic in Cobbs Hill Park This unique floral display showcases roses, hydrangeas, and succulents.   Chosen Spot Sunset Named after the Canandaigua Lake region, this bouquet has coral gerbera [...]

Celebrate Houseplant Appreciation Day with Our Plant Sale

National Houseplant Appreciation Day is Thursday, January 10th. this is a day to recognize the benefits of indoor green plants and what they can do for us. Some plants purify the air while others help you breathe better. To celebrate this upcoming day, we are having a plant sale from January 7th through January 12th. During this time, you'll be able to get even more value from our plant collection and add more indoor plants to your home or office. Check out our plant sale by visiting our Rochester flower shop. Dish Garden Ceramic Planter - Premium This dish garden combines green plants and blooming plants to add color to your home or office. This garden arrives in a 14-inch ceramic container. Dish Garden Basket - Medium Our dish gardens come in a variety of sizes. This medium-sized basket offers a selection of green plants that you can replant as they grow. Succulent Garden 12 Succulents are extremely low maintenance plus they last a long time. They only require low light and minimal watering. Our [...]

 

 

 

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Creating a Custom Centerpiece For Your Thanksgiving Gathering

Thanksgiving is fast approaching so now is the time to get everything prepared for the feast. This includes fall flowers and a centerpiece for the dining or buffet table -- maybe both! Our Rochester flower shop is here to help you create something memorable and that reflects your unique style plus matches your budget. All you need to do is call our design center to have our floral artists work with you to create a one-of-a-kind centerpiece for Thanksgiving or some other special bouquet or flower arrangement for decor or to give a host if you are attending a Thanksgiving feast elsewhere. You can make an appointment and then check out our online Thanksgiving collection of centerpieces and fall flowers to get a better idea of the styles, flowers, and colors you like. Also, be prepared to tell our floral designers the size and shape of the tables where the flowers will be displayed as well as your budget. When you come in for your appointment, you can also bring a special container or accents that further personalize the custom centerpiece for Thanksgiving. Additionally, we can make other custom Thanksgiving flower arrangements for you, including wreaths, bouquets, and more. These make nice gifts if you are traveling to another home for Thanksgiving. or you may want to consider these other Thanksgiving host ideas: Autumn Hand-Tied Bouquet This rustic Thanksgiving bouquet includes roses, golden aster, and other fall flowers that are wrapped and placed in a water source. These hand-tied bouquets do not include a vase. Burst of Autumn This bright fall display offers autumn shades of orange and yellow, which are combined with oak leaves in a clear glass vase that's been wrapped with a satin ribbon. Check out these and more for Thanksgiving today! Contact our Rochester flower shop to order!

By | November 15th, 2018|Categories: Thanksgiving|Tags: , , |0 Comments

Celebrating Thanksgiving with Fall Floral Centerpieces

Thanksgiving arrives on Thursday, November 22nd. This is an opportunity to bring family and friends together for a special celebration and reflect on what everyone is individually thankful for. And, our Rochester flower shop is here to help make that Thanksgiving celebration special with Thanksgiving centerpieces that reflect the season, the celebration, and your personal style. Here are some options from our Thanksgiving floral collection: Family Gathering Centerpiece This Thanksgiving centerpiece adds warmth through the two orange taper candles and the rich colors of the fall flowers that make up this beautiful display. Graceful Glow Centerpiece Make Thanksgiving special with this stunning floral display with fall flowers, greenery, and accents as well as a candle. Rustic Pheasant Centerpiece This is a rustic Thanksgiving centerpiece that is one of our limited edition choices only while supplies last. It features roses, sunset safari protea, and other fall flowers along with a pheasant accent piece. Copper Glow Centerpiece This Thanksgiving centerpiece focuses on bronze and copper hues. It has a copper pillar candle, orange roses, hypericum berries, and other fall flowers, greenery, and accents. Autumn In Bloom This fall favorite is two gifts in one, which also makes it an ideal choice if you are looking for a gift for the Thanksgiving host. There is a crackle-glazed stoneware serving dish that you can use in the kitchen and as a decor item. The flower arrangement includes orange roses and Asiatic lilies, maroon miniature carnations, orange cushion spray chrysanthemums, and dusty miller as well as spiral eucalyptus, burgundy copper beech, lemon leaf, and two burgundy candles. Hearth & Home Centerpiece A tall burgundy pillar candle is the focal point of this Thanksgiving centerpiece. It offers sunflowers, decorative gourds, and other fall flowers. Sending Joy This basket is a rustic centerpiece option that also makes a thoughtful gift for a Thanksgiving host who has invited you over for the annual fall feast. Order your Thanksgiving centerpieces today to enjoy for the holidays or to send as a gift to someone special!  

By | November 6th, 2018|Categories: Thanksgiving|Tags: , |0 Comments

Homecoming is Here!

With the fall season kicked into high gear, it's time for high schoolers to celebrate the tradition of homecoming with a football game and dance to follow the next night. Homecoming is a memorable celebration where everyone dresses to impress and enjoy a fun time with friends. As part of the homecoming experience, flowers play an important role. There are homecoming corsages, boutonnieres, flowers for the hair and even small bouquets to consider that should coordinate with you and your date's attire. At our Rochester flower shop, we have a collection of themed homecoming flowers to choose from like these: Our signature collection features traditional designs many of which features roses and carnations. The runway collection is much more glamorous with plenty of bling, accents, and bold color choices. Our retro hipster collection of homecoming flowers offers some of the most unique floral displays with bright colors and flowers like gerbera daisies as the focal point.  The preppy collection is more formal and features fewer flowers and more ribbons that reflect a scholarly look. The glam collection is similar to our runaway collection in terms of glitz, bling, and glamour. Many of these homecoming flowers are premium level with many featuring luxurious orchids. Our fairy godmother collection has a wide range of artistic and sweet looks that anyone homecoming attendee is sure to love. Finally, we have a Bohemian collection for all those free spirits out there looking for color and texture in their homecoming flowers. Also, you can work with our Rochester flower shop floral design team on custom homecoming corsages and custom homecoming boutonnieres to match. Just call us today to schedule your appointment!

By | October 23rd, 2018|Categories: Homecoming|Tags: , , |0 Comments

Celebrating October Events and Special Days

October is filled with special days besides just Halloween. These include Bosses Day on October 16th, the Sweetest Day on October 20th, and Mother-in-Law Day on October 28th. Our Rochester flower shop and website have some beautiful ideas of how to make these October special days memorable for those you appreciate and/or love in your life: Heirloom Crock Bouquet A hand-glazed stoneware crock is a wonderful keepsake from this fall bouquet of warm autumn flowers, greenery, and accents. Burlap Chic Bouquet The Burlap Chic Bouquet is one of our newest floral designs. It features sunflowers, orange roses, yellow roses, and other seasonal favorites. The flowers and fall accents are displayed in a cylindrical vase that has a burlap wrap. Be Happy Bouquet with Roses! A keepsake happy face ceramic mug is filled with beautiful seasonal flowers, including roses and other premium blooms. It's a cheerful gift bound to make the recipient break into a large smile. Succulent Garden 10 This special dish garden includes an array of succulent plants and one blooming plant. Your boss or loved one will appreciate this gift that is perfect for the office or home. Dish Garden Basket - Large This is another dish garden option that comes in a basket and focuses on an array of green and blooming plants that are long-lasting and easy to care for. Imperial Purple Orchid A lavender phalaenopsis orchid makes for a beautiful gift. This one comes in a real bamboo cube. This is also a blooming plant that is easy to take care of and can last a long time. Luxury Garden Silk Bouquet And, for the boss, friend, or family member who may lack a green thumb, we also offer silk arrangements that last forever. This garden design silk arrangement features silk dahlias, ranunculus, ivy, and eucalyptus. Order today by phone, in our Rochester flower shop, or through our website! We deliver locally and across the country.

By | October 13th, 2018|Categories: Events|Tags: , , |0 Comments

Try Our Floral Design Hands-On Workshop and Certification

Be sure to check out our Floral Design Hands-On Workshop & Certification. These are held throughout October on Tuesdays from October9th through October 23rd at the Rockcastle Florist Design Center. The address is 175 Norman Street, Rochester, NY 14613. This class is a great way to explore your potential dreams of becoming a professional floral designer to see if it's for you. Of course, it's also a great way to improve your skills to make arrangements at home. The floral design workshop was curated and created by Wendy Rockcastle and includes three classes that will cover all the basics of floral design. Wendy is the co-owner and creative director of Rockcastle Florist and has over 25 years of experience with creating floral masterpieces for weddings, events, and gift-giving. She has also served on the Teleflora Education Board and blogged for the Democrat and Chronicle as a local expert. Mary Rockcastle, Wendy's daughter, will be assisting in the classes. She is a new addition to the family-owned business and is a recent graduate from the number one design school in the country. The first class is Tuesday, October 9th from 6:30-8:30pm. It's called Get to Know Your Tools. In the first class, students will become familiar with the tools and techniques used to create a specific floral design. Students get to take home a low-profile floral design made in class. The next class will be held on Tuesday, October 16th from 6:30-8:30pm. It's called Designing in Vases and Foam Vases. Students will learn the dual nature of two design techniques and practice designing in both containers. The last class will be scheduled for Tuesday, October 23rd from 6:30-8:30pm. It's called That’s a Wrap: Loose Cut Bouquets. There are several different styles of loose cut flower wraps so students will learn the basics behind designing a wrapped bouquet flat on a table and in hand. The enrollment fee is $150 to attend all three classes, making each class $50. Students enrolled in this course are required to take all three classes. Students leave each class with at least one fresh arrangement that exceeds the value of the class in fresh flowers and supplies. The class registration deadline is Tuesday, October 2nd. To enroll, call (585) 225-3640 or send an email to mary@rockcastle.com.  Can't wait to have you join us!

By | October 6th, 2018|Categories: Events|Tags: , , |0 Comments

October is Breast Cancer Awareness Month

October is dedicated to making everyone more aware of breast cancer, including the need for regular exams for early detection, the ability of research to keep working on a cure, and the importance of supporting those fighting for their lives. Events are being held all over the country as well to keep that awareness going. Our Rochester flower shop offers beautiful pink bouquets and flower arrangements for Breast Cancer Awareness Month. It's time to think pink and bring awareness to this important cause. Here are some of our beautiful pink floral designs from our Rochester flower shop for special gifts or Breast Cancer Awareness events: Passionate Pink Garden Arrangement A large urn holds pink peonies, roses, lilies, and asters, creating a large think pink statement. Rose Rapture This stunning display includes roses and spray roses in shades of lavender, pink, and light pink.   Red and Pink Roses Pink and red Ecuadorian roses are combined with fresh greenery to create a loving display for your recipient. Pink Potpourri Bouquet with Roses A keepsake container holds a beautiful bouquet of roses and pink flowers. Heavenly Heights Bouquet This basket arrangement overflows with pink flowers. It's a great way to show you care or makes an ideal centerpiece for a Think Pink event. Glorious Day A couture vase holds a mix of pink and yellow flowers, making this a great gift for a dear friend who is fighting breast cancer or to celebrate defeating it.  Sweet Sincerity A white basket is filled with pink blooms, making it a great centerpiece or gift. Pink Me Up A wide array of pink flowers are sure to bring love and encouragement to your recipient. Love That Pink Bouquet with Roses A silver cube holds a combination of pink and red roses, sending love and support to that special someone. Meant To Be Bouquet by Teleflora Yellow roses and pink carnations come together to send a message of friendship and hope. Happily Ever After A rustic basket displays a range of blooms in various shades of pink. Place your order for Breast Cancer Awareness month today!  

National Good Neighbor Day is September 28th

In just a few days, there is a special day dedicated to your neighbors. Like our family, we can't necessarily pick our neighbors but we can find a way to get on with them and even help each other out to build a safer community for all. Whether you are new to the neighborhood or looking to help someone on the street who may live alone, this is the perfect day to take that next step and do something for others. And, to open the door to your neighbors, here are some small gift ideas from our flower shop: Autumn Grace Our fall collection of flowers has arrived. This beauty includes roses, lilies, and asters in a plum glass cube vase. There are also purple chrysanthemums and seafoam statice in this autumn bouquet. Sending Joy An array of fall colors is sure to make your neighbor smile at such a thoughtful gesture. Golden Harvest Bouquet This other special fall bouquet includes seasonal golden aster, sunflowers, and seeded eucalyptus in a keepsake amber vase. Good Luck Bamboo One of the best gifts is this bamboo plant, which is thought to bring wealth, prosperity, and good fortune. It arrives in a natural bamboo cube to send the best to your neighbor. Imperial Purple Orchid This elegant gift offers a low-maintenance, long-lasting lavender phalaenopsis orchid comes in a natural bamboo cube vase. Gourmet Basket Deluxe Our gift baskets also make a great gift for neighbors. There are many sizes to choose from with all types of snacks, such as cheese, crackers, cookies, nuts, and candy. Be sure to place your order today!  

By | September 24th, 2018|Categories: Events|Tags: , , |0 Comments

The Third Week of September Celebrates Indoor Plants and Fall Flowers

The third week of September is officially National Indoor Plant Week. It's also when Fall starts, which officially begins on September 22nd. Our Rochester flower shop is ready to celebrate both events with green plants and a new fall flower collection. Here are some of the highlights: Amazing Arboricola Also known as the umbrella plant because it has arching leafy branches, this indoor plant offers easy maintenance and beautiful green leaves the whole year round. Stately Croton The croton is an elegant green plant with leaves that feature red and orange accents. Delightful Dieffenbachia This is a leafy indoor plant with large leaves that offers low maintenance.  Now, there is the fall flower collection, which adds more color and accents to the decor and gift giving. Here are just a few of the beautiful bouquets we have: Autumnal Artistry This bouquet captures the beauty of fall with bold colors and seasonal accents. Autumn Expression This floral display captures the heart of fall in a cube vase with flowers and seasonal greenery in fall hues. Burst of Autumn Autumn shades of orange and yellow are highlighted in this mixed bouquet that also features oak leaves. The clear glass vase is tied with a satin ribbon. We have so much more to see for autumn and as part of indoor plant collection at our Rochester flower shop so pleae stop by. While you can place your order by phone or through our website, we'd love to meet you and work with you in-person on your fall decor and gifts.

By | September 17th, 2018|Categories: Uncategorized|0 Comments

It’s Grandparents Day on September 9th

How will you celebrate National Grandparents Day on September 9th? Will you take them out for the day, send them a gift, or call them? Maybe you'll share the day with them in a few ways so they know just how much you treasure them. Often, older people tend to get lonely so this is a good time to reach out and let them know they are loved. Here are some gift ideas for Grandparents Day from our Rochester flower shop or website: Maple Leaf Charming Bouquet As part of our fall flower collection, this bouquet features gerbera daisies, wild golden aster, and bright orange roses. The keepsake vase has ornamental maple leaves. Autumn Grace Roses, lilies, and asters in gemstone colors are displayed in a plum glass cube vase. Plus, there are purple chrysanthemums and seafoam statice featured in this dramatic bouquet. Give Thanks Bouquet Send seasonal fall flowers like those featured in this arrangement.  It includes golden aster, sunflowers, and seeded eucalyptus in an amber vase. Park Avenue Petals This cheerful flower arrangement includes lavender daisies and white spray roses in a lavender keepsake cube that's been tied with a purple polka-dot ribbon. Meet Me in Provence Named after a region in the south of France, this stunning bouquet offers bright colors and numerous textures. Sunshine in the South Wedge This is also a bright bouquet with white daisies and yellow spray roses arranged in a green keepsake cube that has been wrapped with a yellow polka-dot ribbon. Dish Garden Ceramic Planter - Premium This 14-inch ceramic planter is our largest dish garden with a mix of green and blooming plants. There are also smaller sizes to choose from. Succulent Garden 12 Succulents are extremely low maintenance, which makes them a great gift for your grandparents because they don't have to do much work. This is a large arrangement with a variety of succulents. Oh My Orchid This is a stunning orchid display sure to amaze your grandparents. There's still time to order from our Rochester flower shop for Grandparents Day!

By | September 7th, 2018|Categories: Grandparents' Day|Tags: , |0 Comments

Celebrate September Birthdays with a Gift From Our Birthday Flower Collection

Every month is sure to have some cause for celebration, and September is no different. Perhaps you have some birthdays coming up for friends and family and are not sure what to get. That's where we can help with our birthday flower collection, which offers many beautiful ways to send your love and celebratory birthday wishes. Here are some birthday gift ideas from our Rochester flower shop: Lovely Lavender Present This pretty purple present makes a great birthday gift. It offers a bouquet of flowers in shades of lavender, pink, and purple. t. Roc City Love This exclusive floral design from our floral designers in our Rochester flower shop offers red spray roses, red long-stemmed roses, pink roses, and seasonal greenery in a glass bubble bowl vase. Park Avenue Petals This cheerful floral display includes lavender and white spray roses in a lavender cube with a purple polka-dot ribbon. Walk Through Sonnenberg Garden As another exclusive floral design to our Rochester flower shop, this elegant flower arrangement has orange spray roses, green roses and hydrangea, and dusty miller. It also arrives in a bubble bowl glass vase. Jewel of the Finger Lakes This is another new floral design that is part of our exclusive collection. It showcases some unique colors and flowers, such as green roses, orange roses, gerbera daisies, golden asters, and lavender stock. Jewel of East Avenue Lastly, we have this other floral design exclusive to our Rochester flower shop that offers full bloom hydrangea, orange roses, lavender stock, and a mix of accent flowers. Let's get the party started with one or more of these beautiful birthday bouquets! We also have balloons and other gift items like cookie bouquets and gift baskets that your loved ones might enjoy. You can order in our Rochester flower shop, call us, or go to our website.

By | September 4th, 2018|Categories: Birthdays|Tags: , , |0 Comments